Margery Hinman - TheBestReputation
Margery Hinman, Chief Strategy Officer at TheBestReputation
Chief Strategy Officer

Margery Hinman

Margery leads the development and execution of high-impact reputation management strategies for individuals and brands, with a focus on public relations and search engine optimization. She brings more than two decades of experience directing operations and building companies.

Chief Strategy Officer 20+ Years in Strategy & Operations Public Relations & SEO Williamsburg, Virginia
At TheBestReputation

Scope of work

As Chief Strategy Officer at TheBestReputation, Margery Hinman leads the development and execution of high-impact reputation management strategies for individuals and brands. Her focus sits at the intersection of public relations and search engine optimization, the two levers that shape how a person or company is seen online.

She starts every engagement by understanding what a client is actually trying to achieve, then turns that into a clear, measurable plan the team can execute against. Her work connects the moving parts of a modern reputation program, from search results and published content to media opportunities and the brand trust signals that shape perception, into one coordinated strategy with defined goals.

Margery brings more than twenty years of experience planning, directing, and coordinating operations for organizations of varied size and complexity, along with a long track record in digital marketing, business coaching, and team leadership. That operational depth is what keeps TheBestReputation campaigns focused on outcomes and consistent from the first call through delivery.

Where she leads

Focus areas

Reputation Strategy

Setting the overall plan for how a client should be seen online, then keeping the team aligned to it.

Public Relations

Shaping the media opportunities and messaging that reinforce a consistent, credible narrative.

Search Engine Optimization

Directing the search and content work that reshapes the first page and strengthens presence over time.

Content Marketing

Mapping the assets and campaigns that support each engagement and build lasting authority.

Operational Management

Turning strategy into repeatable process across the team, on deadline and against clear goals.

Coaching & Team Leadership

Mentoring people and building the leadership structure that keeps campaigns moving.

Around the web

Associated sites & profiles

Career

Experience

  • Chief Strategy Officer, TheBestReputation  2024 to present. Leads reputation management strategy for individuals and brands, with a focus on public relations and search engine optimization.
  • Founder & Owner, MT School of Canada  2006 to present. Built and runs an education business, developing products and the leadership team behind them.
  • Founder, Million Dollar Marketer  2016 to 2024. Created a digital marketing training and membership program for online entrepreneurs.
  • Director, Tidewater Medical Transcription Services  1999 to 2004. Directed growth strategy for a transcription service that grew from one client to more than 500.
Background

Education

  • Christopher Newport University  Pre-Law Studies.
Expertise

Skills

Reputation Strategy Public Relations SEO & SEM Content Marketing Email Marketing Social Media Marketing Google Analytics Brand Strategy Operational Management Team Leadership Budgeting & Forecasting Business Coaching
In her words

Notable quotes

“Strategy is not a slogan. It is deciding what a client needs to be known for, then building a plan you can actually measure against.”

Margery Hinman, Chief Strategy Officer

“Reputation now lives in two places at once, the search results and the AI answers. Our job is to make sure both tell the same accurate story.”

Margery Hinman, Chief Strategy Officer

Work with Margery and the team

Tell us what you are dealing with. A senior strategist will review your situation and respond within one business hour, Monday through Friday.