Ranked No. 201 on the Inc. 5000 List
We help companies, executives, and brands control what the internet says about them, across Google and the AI engines that now answer for them. Award winning, US based, and built for measurable results.
To give every business and individual real control over how they are seen online, across search and AI, with strategy built by people, not templates.
Reputation is no longer just what ranks on Google. It is what a hiring manager reads, what an investor finds, and what an AI assistant repeats when someone asks about you. Our job is to make sure that story is accurate, current, and working in your favor, on every surface where decisions get made.
TheBestReputation was founded in 2017 on a simple idea: online reputation work should be strategic, transparent, and led by senior people who actually answer the phone. What began as a small team in Williamsburg, Virginia has grown into one of the fastest growing reputation firms in the country, ranked No. 201 on the 2025 Inc. 5000.
Today, under CEO Chris Hinman, we protect companies, executives, and public figures across search engines and the AI systems that increasingly shape first impressions. Our work spans content removal, suppression, digital PR, and AI visibility, always with a removal first mindset and a fixed, transparent scope.
Every engagement is led by a senior, US based strategist. These are the people who guide the work.
Chris Hinman leads TheBestReputation with a diverse background in reputation management, guiding the team in delivering innovative solutions for individuals and businesses. With an MBA in Marketing and Entrepreneurship and years of ORM experience, Chris has helped clients overcome reputation challenges and seize new opportunities.
Casi Hinman is a trailblazing leader in online reputation management and an entrepreneur committed to helping individuals and businesses navigate the digital landscape. With deep experience across ORM, privacy solutions, and SEO, she founded TheBestReputation to empower clients with transparent, authentic, and effective online reputation solutions.
Rida Kamal is the operational force behind TheBestReputation. With a background in online reputation management, SEO, and SaaS, Rida oversees client success end to end, keeping every campaign strategic, accountable, and results focused. He champions clarity, efficiency, and high standards across the portfolio, helping teams execute smoothly while keeping client satisfaction at the center of every decision.
Tim Chachibaia leads performance marketing, SEO, and content strategy to fuel client acquisition and brand expansion. With a sharp eye for creative execution and a data-driven mindset, Tim builds scalable growth systems that blend storytelling with measurable results.
Rory Connolly is a seasoned reputation management strategist with a keen understanding of business development and operations. He helps businesses and individuals navigate the ever-evolving online world, crafting proactive strategies to build trust and mitigate potential reputational risks.
Christian Stoneman leads sales strategy and helps clients find the right online reputation solutions for their needs. He brings deep ORM sales leadership experience, including years of team management and decades in B2B and B2C, relationship-driven sales.
Margery Hinman shapes the big-picture direction behind TheBestReputation’s reputation, SEO, and visibility campaigns. She focuses on aligning each client’s goals with a clear, measurable plan, connecting strategy across search results, content, media opportunities, and brand trust signals.
Dianna Grant is a seasoned reputation management expert and a results-oriented manager with a proven track record in the customer experience industry. Her expertise spans staffing and recruiting, reporting and analysis, workforce management, and customer service management. She is proficient in data entry, sales, and Microsoft Office Suite, and holds a degree from ECPI University.
Katherine Renison helps streamline processes and improve day-to-day efficiency across the organization. With seasoned operations experience, she brings a practical, solutions-focused approach to optimizing workflows, strengthening internal coordination, and keeping the operations team running smoothly as the company continues to grow.
Morgan Gallagher supports both the Director of Growth and the Director of Operations in keeping key initiatives moving forward. She coordinates tasks across teams, ensures alignment on priorities, and plays an active role in maintaining the company’s social media presence. Her detail-oriented, organized approach drives smoother execution across growth and operations.
George Ortega works with CEOs, founders, CFOs, and other senior decision-makers whose companies or personal brands face reputational challenges that can affect credibility, customer trust, and revenue. Drawing on more than a decade of B2B and B2C sales, business development, and leadership experience, he researches companies and reputational issues, gauges their business impact, and builds personalized outreach for each situation. His focus is the connection between reputation and revenue, and how a company’s online presence shapes trust with customers, prospects, and partners.
Luis Ramirez works directly with C-suite executives, corporate boards, and business owners to navigate high-stakes digital crises and protect long-term enterprise value. When a company or individual faces legal disputes, regulatory actions, or damaging media coverage that threatens to dominate search results, he diagnoses the structural damage and engineers technical solutions. Rather than leaning on traditional PR or generic review software, his focus is search-layer engineering: displacing toxic narratives and bringing positive, high-authority assets back to the surface. He brings over eight years of B2B sales and operations experience across revenue generation, pipeline management, and team leadership.
The principles that shape every campaign, report, and client relationship.
We pursue permanent deletion and de-indexing before suppression, because content that is gone cannot come back.
Every engagement is private. We sign mutual NDAs on request and never name a client without written permission.
The strategist you meet is the one running your program. US based, with no offshore account queues.
Fixed scope, clear reporting, and one honest quote. No open ended retainers or hourly surprises.
We track how ChatGPT, Gemini, Claude, and Perplexity describe you, not just where you rank on Google.
We measure success by retention and outcomes, not by how many logos we can list on a page.
In a crowded market, your service model is what sets you apart. Every client gets custom pricing based on their specific deliverables, and every contract is cancel anytime. That keeps us motivated to deliver every single month, because clients stay because they want to, not because they are locked in.
Our core services are handled in-house, and we keep expanding that internal capability because in-house execution delivers better quality and efficiency. We have also built strong partnerships with experienced vendors and specialists, so we can take on even the most complex challenges. It is about knowing when to bring in the right expertise for the best outcome.
We serve a wide range of industries and clients, with no single sector we are limited to. Businesses often benefit most, since their reputational challenges tend to be more complex and layered. For individuals we take a targeted approach; for companies, a broader multi-channel effort. The fundamentals stay the same, and we tailor the execution to fit.
Do not confuse confidence with clarity. Your job is not to sound certain. Your job is to build a plan, communicate it, and execute with consistency.
Your presence is valuable, your work is crucial, but you have built something that does not fall apart the moment you step away.
Tell us what you are dealing with. A senior strategist will review your situation and respond within one business hour, Monday through Friday. Confidential, with NDA available on request.
